About Us
- 60+ years of expertise in equestrian insurance
- 40+ years in funeral director insurance
- Decades of experience across both business and personal cover
- Award-winning service
Trusted experience for over 60 years
Back in 1963, when our founder Barry Fehler realised there was no dedicated insurance for horses available, he created what is now known as SEIB’s Classic Horse Insurance.
That pioneering step set the standard for innovation in niche cover. More than 60 years later, SEIB continues to lead the way, specialising in sectors ranging from equine insurance to funeral director insurance and private hire cover.
The SEIB story…
1963
After spotting a gap in the market, Barry Fehler founded South Essex Insurance Brokers (SEIB), launching horse insurance into the UK market.
2008
SEIB is purchased by Ecclesiastical, who are proudly part of the Benefact Group, giving all available profits to charity.
2018
Awarded the status of Chartered Insurance Broker by the Chartered Insurance Institute (CII).
2020
SEIB purchases charity insurance specialists, WRS Insurance Brokers. In the same year, SEIB crowned British Claims Award winners.
2022
SEIB joins Lloyd & Whyte, another company of the Benefact Group.
2023
SEIB celebrates its Diamond Anniversary, granting over £60,000 to charity through its sixth SEIB Giving Awards.
2024
Proud winners of the Marketing and Customer Engagement Awards for the launch of SEIB Core Horse Insurance.
The Benefact Group.
SEIB is proudly part of the Benefact Group, which is owned by one of the UK’s leading grant-making charities, The Benefact Trust.
The Benefact Group is built of businesses, individually recognised specialists across financial services.
We are united by a belief that everyone benefits from better business – doing right by our clients earns their continued support, enabling us to give all available profits back to charities and good causes.
The SEIB Group.
Lansdown Insurance Brokers
Lansdown Insurance Brokers provides specialist Blocks of Flats insurance, Landlords Insurance and Business Insurance.
Call 01242 524 498
Email enquiries@lansdown.com
WRS Insurance Brokers
WRS Insurance Brokers provides Charity Insurance, Church Insurance, Care Insurance and Community Group Insurance.
Call 01206 760 780
Email hello@wrsinsurance.co.uk
Proud to be a part of something bigger
“At SEIB, we’re not just providing specialist insurance — we’re part of something bigger.
Every policy you take out helps us give back, enabling vital donations to charities that transform lives.
As part of the Benefact Group, we’re proud to support a range of giving initiatives, including the Movement for Good, where charities and not-for-profits can win funding to power both new and ongoing projects.
Discover more about the Benefact Group and how your organisation could benefit from these giving programmes.”
Suzy Middleton, CEO, SEIB Insurance Brokers
The four pillars
Innovation
We are proud of the specialist knowledge we have of our products, but it doesn’t stop there. We strive to be at the forefront of developing products in the industry and we do this by listening to you and identifying your needs.
Engagement
We listen to what our clients think and want. It means we have a thorough understanding of your insurance requirements from the beginning, so we can ensure your journey is always smooth and succinct, from initial quote to renewal to any claims you need to make along the way.
Professionalism
Our product expertise enables us to offer high-quality policies at affordable prices, and this is fuelled by our specialist team members as they draw upon decades of experience to alleviate any stress or concerns you may have.
Ethical
Whatever we are tasked with, we conduct ourselves with a great deal of transparency and honesty. This way, you’ll always know exactly what you’re paying for and exactly where we are should a claim be necessary.
Statement from the board
The Directors recognise that the long-term success of the Company is dependent on having regard to the interests of its stakeholders in the Company’s Governance Framework and Board Charter.
Key stakeholders include its shareholder, employees, customers and clients, regulators, suppliers and insurers.
To read the full statement from The Board, please click here.
Bipin Thaker
Chief Operating Officer
Donna Leavens Dip CII
Claims Operations Manager
Georgina Dewar
Head of Marketing
John Brookes
Commercial Motor Trade Manager
Lena Quilley Dip CII
Head of Risk & Compliance
Liam Casserley
Schemes Manager
Paul Wilson
Client Services Manager
Stephanie Ellis
Equestrian Business Manager
Suzy Middleton FCII
Chief Executive Officer
The SEIB Promise
We facilitate the prompt payment of all valid claims, using our specialist’s claims knowledge and expert partners to get clients the very best help when they suffer a loss.
Abide by all relevant laws, principles and regulations.
Act with integrity and honesty.
Act in the best interests of each client.
Act with skill, care and diligence.
We take responsibility for all of our clients, taking pride in delivering excellent service that meets their needs and intervening personally where we see we can make a difference.
We will deliver on our promises and always look for ways to exceed expectations. We want to consistently deliver an excellent service.
We investigate all complaints quickly and sensitively with the aim of resolving to our clients complete satisfaction and take action to avoid similar complaints arising in the future.
The specialist advice we give is appropriate and always takes into account our client’s needs.
We apply our knowledge and experience to give our clients the peace of mind they need. We will ensure our staff are appropriately qualified and regularly assess staff competence to ensure our clients receive the most appropriate service and advice.
All of our communications use simple, easily understood language and we ensure providers product literature is understood by our clients.
We will maintain an open and transparent dialogue with our clients providing early notice of key events in relation to their policy such as renewal or changes to policy terms and conditions. We only use adequately rated insurers.
Our pricing is clear, transparent and reflects the value we bring to our clients.
We do not use dual pricing, we offer competitive pricing utilising a range of insurers.
We donate a proportion of our profits to charitable causes and local communities.
Want to know more?
Feel free to contact us if you want to learn more about SEIB, or if you have a question.